Alyssa Echanique is a beauty & retail professional with extensive experience in Marketing, eCommerce, Operations and Technology. In her current role at Estée Lauder, she is the Senior Manager of Global eCommerce, responsible for developing global online consumer marketing strategies and programs across Skincare, Makeup, and Fragrance. At the Estée Lauder Companies (ELC), Alyssa is a Co-Chair of the Women in Technology ERG, bringing together and developing a community of female technologists. Outside of ELC, she mentors marketing professionals and supports philanthropic causes through road races and marathons.