To maximize any chance of success in the music business, aspiring artists must gain an understanding of how music is consumed and how that is changing alongside technology.
This graphic from Athul Alexander highlights global music consumption habits. Data is from 2022 and is sourced from a survey of over 44,000 people from 22 countries by IFPI that asked people their primary mode for consuming music.
As of 2022, paid subscription services (i.e. Apple Music, Spotify) are the most preferred option for listeners, accounting for nearly one-fourth of main platform share.
