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How Smart CEOs Can Respond to Automation

Thanks to AI, automation isn’t just for factory floors and drudge work. Executives can use that as a nudge to improve their soft skills. This week marks the start of Major League Baseball’s playoff season. My favorite team didn’t make the cut, but I’ll still watch the games, and during the slow parts, I’ll wonder

2021-10-05T16:22:32+00:00October 5th, 2021|Categories: Tech Up Associations|

Technology Pro Tip: Ramp Up Quickly With No-Code Frameworks

Bringing in software that can help nontechnical employees build websites or apps could stretch your association’s ability to experiment on the fly. If your association doesn’t have a dedicated web development or design team, launching a new initiative might feel difficult, if not impossible, because of the costs and resources involved. READ MORE FROM THE

2021-09-23T19:44:19+00:00September 23rd, 2021|Categories: Tech Up Associations|

THREE WAYS TO USE TEXTING IN YOUR ASSOCIATION’S COMMUNICATIONS

Texting is immediate, convenient, and ubiquitous, making it especially useful for member communications. Is your organization taking advantage? Use these tips to engage members through text. Texting is accessible, personal, and low-effort for members—and it has a much higher response rate compared with email, making it a strong touchpoint for brand connection. And yet, texting might

2021-09-17T16:39:02+00:00September 17th, 2021|Categories: Tech Up Associations|

TECH MEMO: READY FOR YOUR CLOSE-UP?

Video provides connection, emotion, and authenticity, says the CEO of a video-sharing platform. Video is a content form that delivers a lot of information—and emotion—in a small package. Associations are built around human connections and networking, and now, in a predominantly virtual environment, video has emerged as an important tool for connecting with members in

2021-05-05T22:00:22+00:00May 5th, 2021|Categories: Tech Up Associations|

USING SIMPLE TECH TO KEEP THE WORLD’S PROBLEM-SOLVERS CONNECTED

A digital marketing specialist explains how tech keeps this manufacturing association humming. How does an association committed to promoting and supporting the manufacturing industry reach diverse but niche audiences at varying stages of a buyers’ journey? If you are Amanda Krigner, Senior Digital Marketing Specialist II at the nonprofit manufacturing association SME, you turn to

2021-04-21T16:38:05+00:00April 21st, 2021|Categories: Tech Up Associations|

WEEKLY NOW: THE HISTORY OF WOMEN IN ENGINEERING, THROUGH AN ASSOCIATION’S EYES

The Society of Women Engineers honors pioneering women in the field with a Women’s History Month timeline. Did you know that Mary Kies was the first woman to receive a patent in the United States, in 1809? Or that the completion of construction of the Brooklyn Bridge was overseen by a woman, Emily Roebling, who didn’t get

2021-03-17T01:23:21+00:00March 17th, 2021|Categories: Tech Up Associations|

Travel tech industry developing health passport apps

Travel technology companies are developing health passport apps to allow travelers to verify test results or vaccinations for international flights. Tech firms, industry associations and airlines around the world have been developing and trying out different digital passport options to ease the process of complying with COVID-19 health requirements for travel. SITA, a travel technology

2021-02-17T20:15:32+00:00February 17th, 2021|Categories: Tech Up Associations|

FOUR TIPS FOR HELPING BOARDS NAVIGATE TECH

Gaps in board members’ technical knowledge can get in the way of good decision making. Two association tech experts explain how to help board members stay focused on strategy when the conversation turns to technology. Your board has the ultimate say in the direction your organization takes and the strategy it adopts to move forward.

2021-02-03T20:39:54+00:00February 3rd, 2021|Categories: Tech Up Associations|