Although the term "brand" is often associated with business, the two are different. A brand is something you're constantly building because it's the affirmation of who you are and what you love to do. Whether you're a full-time employee, independent freelancer or business owner, your personal brand speaks before you. Being intentional about what you want it to
In normal times, being an entrepreneur can feel like constantly swimming upstream. Each day involves a continual onslaught of decisions, big and small, to be made by you and you alone. But in times of uncertainty, while businesses scramble to adjust to evolving markets and work conditions, entrepreneurs are facing more daily decisions than ever. It’s no
It is no surprise that most entrepreneurs will spend the majority of their time investing in their small businesses. Startup entrepreneurs will usually wear multiple hats. They are the strategist, leader, team builder, marketer, salesperson, and accountant all in one. This is a good thing, and this is important for business growth, except that it
In today’s business world, brand imaging is everything. How consumers view your brand directly impacts purchasing decisions as well as word-of-mouth advertising. Thanks to the internet, even a speck of bad publicity can spread like wildfire and severely hurt your sales and reputation. Brand credibility follows a cause-and-effect arc. As a brand, you do your best
Women entrepreneurs have long gotten a small slice of the venture-capital funding pie. Female VC leaders are trying to change that. In fact, opportunities abound for “wontrepreneurs,” said Julie Sandler, managing director at startup studio and venture capital fund Pioneer Square Labs, based in Seattle. She spends most of her time running the VC arm,
Entrepreneurs are likely to face adversity, rejection and low self-confidence at some point in their journey. This is bound to happen over time, and dealing with these issues can define the success of the entrepreneur and their business. The secret to bouncing back from these challenges is building resilience. To help, 10 members of Young Entrepreneur
Who comes to mind when you are asked to name an entrepreneur? Silicon Valley icons like Microsoft’s Bill Gates, Apple’s Steve Jobs or Facebook’s Mark Zuckerberg? Or maybe it’s Jane, the person who opened a much-needed, constantly crowded, line-around-the-block restaurant in your hometown? All these are perfectly fine answers that have one thing in common:
If this is the year you go all-in on achieving your entrepreneurial dream, it's time for a little tough love. Wanting to become a successful business owner or startup founder is an admirable goal, but wishing and dreaming will only get you so far. You're going to need to make substantial changes to your daily life if
You’ve just come up with a new phone but it is just as good as a telephone with no apps in it. So what apps can make your phone a productive gadget? The app store is filled with millions of apps. Each minute we find a new app being launched. You surely can’t check out
In developing economies, stimulating growth through entrepreneurship will be crucial to address rising unemployment caused by the COVID-19 pandemic. A forthcoming study suggests governments in these markets can redesign their policies aimed at stimulating entrepreneurship, starting with identifying the needs of local entrepreneurs. Governments can act as "connectors, evaluators and interlocutors" to support local entrepreneurs.
