It is no surprise that most entrepreneurs will spend the majority of their time investing in their small businesses. Startup entrepreneurs will usually wear multiple hats. They are the strategist, leader, team builder, marketer, salesperson, and accountant all in one. This is a good thing, and this is important for business growth, except that it has become a challenge for entrepreneurs to find the time to invest in themselves.
Entrepreneurs forget that investing in themselves is as important as investing in their business. They would rather spend even the last hour of the day investing in their business than investing in themselves. Over time, this results in fatigue, stress, complete burnout, and frustration.