Digital transformation is a foundational change in how an organization delivers value to its customers. Here is what transformation entails, along with tips to ensure your company is on the correct course.
Once a vanguard business strategy, digital transformation has become a perennial objective for business survival.
Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth. Executives know that if their businesses don’t continually evolve through digital transformation they risk being overtaken by competitors or shut down by startups that are more efficient, more effective, and more engaged with their customers.