Third-party cookies have become synonymous with the sordid deal driving the past decade of digital business: unfettered and untransparent tracking in exchange for free content. 

Google’s recent announcement that it will delay the death of the third-party cookie until 2023 may have delighted some advertisers and publishers who get extra time to prepare for a new status quo in digital advertising. 

Read more about the delay and its impact on the digital world from the original source below. 

READ MORE FROM THE ORIGINAL SOURCE HERE